As a swing state with 6 electoral votes, Nevada was integral on the path to winning the 2020 election. Here we take a deep dive into how the official Biden and Trump campaign pages targeted voters within the Silver State.
The Cost of COVID: For Candidates and for the Country
As the death toll in the U.S. climbs to over 230,000, let’s see how Biden and Trump are choosing to discuss COVID.
Exploring a spike in incivility for the Trump campaign
Although Donald Trump’s re-election campaign traditionally spends more money towards civil ads, a drastic increase in incivility during the week of July 6th, led to 68.8% of that week’s spending contributing towards uncivil ads.
An Introduction to the Illuminating Project
Illuminating is a computational journalism project that empowers journalists covering US political campaigns. The Illuminating data helps journalists see patterns and changes in how candidates address communicate to voters over time. If candidates are spending millions of dollars to micro-target voters on digital media, then someone needs to improve transparency and hold them accountable, explains Dr. Jennifer Stromer-Galley, Principal Investigator of the project.