This report provides analyses by the Illuminating 2020 project on the topics in the ads the Biden and Trump campaigns ran on Facebook and Instagram during the 2020 U.S. presidential election.
In anticipation of a contentious presidential election, Facebook announced in September 2020 that it would make two changes to its treatment of ads about “social issues, elections or politics” in the US. This post provides an overview of these changes.
The Biden campaign has started running ads from a staggering 26 additional pages over the last two weeks, including pages for established media outlets. The ads the Biden campaign has run from pages for some of these media outlets are worth more closely scrutinizing.